The art of a good pitch is one essential skill when one is raising capital for their business and to be able to pitch a perfect presentation is key. As this might just get you the funding you need to expand your business or finance expansion plans. Here are some tips to help you pitch a good presentation.
5 PRESENTATION TIPS
- DON’T OVERDO IT.
Some entrepreneurs create lengthy PowerPoints that leave investors bored and with little time for questions and answers. Experts recommend a maximum of 15 slides for a one-hour meeting as this assists investors to have time to clarify any points that you have raised.
- COMMUNICATION IS KEY.
Investors will likely have questions that interrupt your presentation, and you may be tempted to hurry through them to get back to your rehearsed pitch. Instead, always answer questions as completely as possible. After all, if you secure funding with an investor, it’s likely going to be a long-term relationship— and communication is key.
- DON’T LIE.
While Investors are always hunting for the next big business or idea. As an entrepreneur to exaggerate your projections, customer base, or any figure the truth will catch up with you. One might even lose the potential investor due to a lie.
- HIT A TARGET.
Most of the time as an entrepreneur the thought of keeping the business alive is one’s aim. This is a good thing but that is not the target, ‘hitting the target’ when seeking investment is to seek funding that takes a business to a milestone.
- TIMING IS KEY.
You will need to discuss how much money you are seeking, but don’t immediately share what percentage of your company’s value that represents. Instead of putting your estimated valuation in the presentation, allow it to come up naturally in conversation.